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Best Book Deals & Free PDF Download Bamboozled at the Revolution: How Big Media Lost Billions in the Battle for the Internet by Nancy Resnick

Bamboozled at the Revolution: How Big Media Lost Billions in the Battle for the Internet by Nancy Resnick

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Author
Nancy Resnick
Publisher
Penguin Books
Date of release
Pages
352
ISBN
9780142002896
Binding
Paperback
Illustrations
Format
PDF, EPUB, MOBI, TXT, DOC
Rating
3
53

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Bamboozled at the Revolution: How Big Media Lost Billions in the Battle for the Internet

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Book review

Bamboozled at the Revolution chronicles one of the great business follies of the twentieth century: big media’s bungled attempt to understand and control the Internet. The story begins in 1994, the year most mainstream companies first became aware of the Internet, and ends six years-and many bad decisions-later with the buyout of media giant Time Warner by AOL, a scrappy little company almost no one had heard of at the dawn of the 1990s. Along the way, veteran media reporter John Motavalli provides a terrifically entertaining and frequently shocking snapshot of the uncomfortable marriage that took place between old media empires and new media start-ups as they fumbled after the communication tools of the future. The paperback edition include a new afterword bringing the story of the AOL-TimeWarner merger up to date.


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